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– not Portuguese. This was a deliberate commercial move. Alok had already conquered Europe, and Anitta was aggressively breaking into the US market (with hits like “Downtown” and “Me Gusta”). Singing in English allowed the song to be played on global radio without resistance from non-Lusophone programmers.
– not Portuguese. This was a deliberate commercial move. Alok had already conquered Europe, and Anitta was aggressively breaking into the US market (with hits like “Downtown” and “Me Gusta”). Singing in English allowed the song to be played on global radio without resistance from non-Lusophone programmers.